Nourishing repair • Frizz control • Lightweight shine

Best for: All hair & beard types
Use on: Wet or dry hair

How to apply:

1. Apply 1–3 pumps into palms and rub together.

2. Work through mid-lengths and ends (or beard).

3. Style as usual for smoothness and shine.

Pro tip: Use on damp hair for repair & control, dry hair for shine and finishing.

Extreme definition • Restylable control • Texture enhancer

Best for: All hair types (especially coarse)
Use on: Wet or damp hair

How to apply:

1. Apply a small amount to damp hair.

2. Distribute evenly for control and separation.

3. Style and reshape as needed.

Pro tip: Excellent for taming bulk while keeping movement.

Extreme hold • Matte finish • Maximum control

Best for: All hair types
Use on: Dry hair

How to apply:

1. Warm a small amount between fingertips.

2. Apply at roots and through shape areas.

3. Sculpt and lock the style into place.

Pro tip: Ideal for structured styles that need to stay put all day.

Flexible hold • Natural shine • Separation & movement

Best for: All hair types
Use on: Wet hair only

How to apply:

1. Use a small amount and stretch between fingers.

2. Work through damp hair to separate strands.

3. Twist or piece out sections for texture.

Pro tip: Great for controlled messy looks and separation.

Oil-based • Adjustable shine • Restylable control

Best for: Medium to coarse hair
Use on: Damp hair

How to apply:

1. Apply to slightly damp hair for easier spread.

2. Comb or slick into place for control and shine.

3. Restyle throughout the day as needed.

Pro tip: More product = more shine. Less product = softer finish.

Medium hold • Natural shine • Adds volume

Best for: All hair types
Use on: Damp or dry hair

How to apply:

1. Rub a small amount between palms to warm.

2. Work through mid-lengths to ends for volume and movement.

3. Shape with fingers for a natural, lived-in finish.

Pro tip: Great for clients who want control without stiffness.

Lightweight strong hold • Texture & shape • Clean finish

Best for: Medium hair
Use on: Towel-dried hair

How to apply:

1. Emulsify a dime-size amount in hands.

2. Work through towel-dried hair evenly.

3. Style into shape for flexible hold.

Pro tip: Perfect for polished styles that still feel touchable.

Strong pliable hold • Definition & separation • Natural finish

Best for: Fine to medium hair
Use on: Dry hair

How to apply:

1. Emulsify a pea-sized amount in hands.

2. Work into ends and surface layers.

3. Pinch and twist sections to create texture.

Pro tip: Perfect for messy, modern texture without heaviness.

Instant lift • Matte texture • Lightweight volume

Best for: All hair types
Use on: Dry hair

How to apply:

1. Lightly sprinkle a small amount at the roots.

2. Massage into the scalp to activate volume.

3. Tousle and shape for lift and texture.

Pro tip: A little goes a long way — add gradually to avoid buildup.